VanMoof S6 Series
Revealed by the city
The goal is to capture the harmony between the bike's technical perfection and the fluidity of the city, making it a living form that breathes in sync with its surroundings. Even though we never fully see the bike, it is always with us—present in its reflections, appearing in puddles, car windows, or mirrors.
This concept blends technology and nature seamlessly, creating an object of sensual and mysterious beauty, constantly interacting with its environment. The bike is never entirely visible, but its presence is felt through these fleeting reflections, becoming an invisible companion that follows us wherever we go. It’s not just an object within the city—it’s a presence. Its reflection is omnipresent, like a shadow that never leaves. From morning to night, it accompanies us, appearing in the most unexpected places: in the mirror of a café, in a puddle after the rain, on the polished surface of a car door, or in the window of a building.
At every moment, in every corner of the city, its image reflects back at us, reminding us that it’s always there, somewhere. Even when we ride it, we still see it. The city and the bike merge into a fluid relationship, where its reflection lets us feel its presence—even when it's out of sight.